Are You Ready to Transform Your Sales Process and Increase Your Sales Conversions by Up to 30%?

Get Started with your free copy of the SECURE Sales Framework

30%

Increase in Conversion Rates

20%

Reduction in Sales Cycles

£500k+

Target Revenue Range

NLP

Proven Sales Techniques

You're excellent at delivering your

services, yet converting prospects

into paying clients feels like an uphill

battle

I appreciate the challenges you face when trying to grow your business. You deliver exceptional results for your clients, yet when it comes to sales conversations, something feels off. Long sales cycles, constant objections, and inconsistent conversion rates are stealing your confidence and limiting your growth.

What really want is ...

  • Eliminate Long Sales Cycles by guiding prospects to decisions faster with proven psychological techniques.

  • Handle Objections Confidently using NLP techniques that feel natural and authentic

  • Increase Conversion Rates by 30% through structured conversations that build trust and create urgency

The SECURE Sales Framework

A 6 Step System for Ethical, High-Converting Sales Conversations

STATE

Master your internal state before every sales conversation.

Your emotional state directly impacts your prospect's comfort level.

ENGAGE

Build genuine rapport within the first few minutes.

Real rapport makes your prospect feel understood and valued.

CLARIFY

Ask strategic questions that move the conversation forward

whilst demonstrating your expertise and understanding.

UNDERSTAND

Uncover what they truly need versus what they initially think they want.

Surface problems reveal deeper issues.

RELATE

Connect your solution directly to their specific situation.

Make it crystal clear how you address their challenges.

EXECUTE

Guide them to make decisions by removing barriers and making it easy to say yes.

A confused mind never buys.

Work With Me

Sales Maximiser

Intensive 1-1 programme to eliminate long sales cycles, handle objections with confidence, and achieve consistent conversion rates. Two 90-minute sessions plus follow-up support.

Intensive Presonal Support

Introduction to The SECURE Framework (1 Day)

Learn the complete SECURE Sales Framework in one intensive day. Master the psychological principles, practice with real scenarios, and see immediate results.

Complete Framework Training

Advanced SECURE Framework + Community (3 Days)

Comprehensive sales mastery through three intensive days plus ongoing membership of the Thrive Coaching Community. Advanced NLP techniques and ongoing support.

Complete Mastery Programme

"Chris transformed our entire sales approach. The SECURE framework helped us reduce our sales cycle from 3 months to 6 weeks, and our conversion rate jumped from 25% to 40%. Our prospects actually thank us for how we handle the sales process now."

- Richard, IT solution Provider Stockport

About Me

I help SME owners and founders transform their sales process and increase conversions by up to 30%.

After 20 years in corporate IT and experiencing both success and crushing failure as a startup MD, I discovered that people were buying 5-figure consulting packages without me asking for the sale.

I brought all of my training together - my experience selling Project Management, Training and Consulting, into a unique training programme to help business owners and their teams build high-performing sales operations.

Ready to Transform Your Sales Process and Increase Conversions by 30%?

Book your Discovery Call today and discover how the SECURE Sales Framework can revolutionise your results

WAVE Communications Group

Transforming sales processes for SME owners and founders

WAVE Communications Group

Sales Maximiser

1-Day SECURE Training

3-Day Advanced SECURE Training

Contact Details

Email: [email protected]

Tel: +44 0161 241034

Serving Cheshire & Northwest

What Clients Are Saying?

Working with Wave Communications has been a game-changer for our business.

We've needed a full marketing plan for some time. Chris worked with us to achieve this through his discipline and holding me to account that brought focus, clarity and traction.

Ian., Joint MD Hospitality Consultancy

I commissioned Chris to a Business Marketing Strategy and two-year plan. He was honest with his findings and his enthusiasm for the business was motivating and refreshing.

I would have no hesitation in encouraging people to commission work for Chris.

Julia, Business Owner

Chris worked with our sales team and within one month of the training we had exceeded our previous sales targets.

I would have no hesitation in encouraging people to commission work for Chris.

Alex, Business Owner

Wave Communications Ltd © 2025

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